‘Everybody looks like clones and the only people you notice are my age.'I don’t notice anybody unless they look great, and every now and again they do, and they are usually 70.
‘We are so conformist, nobody is thinking. We are all sucking up stuff, we have been trained to be consumers and we are all consuming far too much.
‘I’m a fashion designer and people think, what do I know? But I’m talking about all this disposable c***.’
‘In history people dressed much better than we do today. If you saw Queen Elizabeth it would be amazing, she came from another planet. She was so attractive in what she was wearing.
‘People have never looked so ugly as they do today regarding their dress.’
The above is what Dame Vivienne Westwood has been quoted as saying at the launch of her Red Label at London Fashion Week. I have to say, to some degree, i do agree with her.
Shops like Primark / H&M / New Look are creating clones. Now i say this as a Primark shopper myself, because i love nothing more than being able to buy multiple items for the fraction of the cost of other shops such as TopShop. But the downside to this 'affordable / fast fashion' is that on the highstreet (nearly) everyone looks the same.
As a nation we seem to have lost any individual style we had, and i do think it's down to this rise of 'disposable' fashion. When a dress costs just £10 it's so easy to just wear it once & think nothing of it. This i think stems from the celebrity culture we have at the moment when it would be considered outrageous for a star to be seen in the same outfit more than once & this therefore has created a whole new breed of shopper.
Dame Vivienne suggests we should all be investing in 'key pieces' that will last throughout the years instead of giving in to 'fast fashion'. Now this is all well & good if you have a lot of ££ to spend on clothes & can afford to do so, but in this day & age the majority of young 20 somethings would rather have 10 dresses rather than just 1 - me included.
if however i were loaded with dosh then i of course would stock up on key pieces from her collections... along with some Louboutins & Louis Vuitton bags... but i'm not, so for now i shall stick to the highstreet.
BUT that doesn't mean that you have to be a clone. I don't think shopping in Primark has to mean you have bad fashion sense, or that you have to look like everyone else on the highstreet.
It simply means you have to be more CREATIVE. This is, what i think the British highstreet lacks - people wanting to be creative with their style.
Everyone these days just seems to want to copy the latest celeb styles & websites such as ASOS are buying into this need to dress like the rich & famous.
Instead of wanting to look like a z list celeb out of TOWIE, i wish more people would just experiment with fashion!
MIX IT UP. GO WILD.
I think a good thing to do is mixing & matching! Mix vintage in with highstreet buys.
My favourite thing to do is team vintage scarves with band tshirts - which actually always make for a good buy because your far less likely to see someone sporting the same 'gig' tshirt than the latest Primark look.
I used to go see bands quite a lot, and i always found the support acts tshirts were usually a lot 'cooler' & for half the price of the main acts! Also it is much better to buy tshirts at gigs than buy a Motorhead tshirt or whatever logo shirt from Topshop... JUST SAYIN' !
This makes for interesting reading : Daily Mail Vivienne Westwood article
xoxo
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